Create and manage brand presence from scratch, targeting young mothers who are educated and conscious about products for their babies.
Work done: Product photography, Social Media Platform creation and management, Online campaigns & events.
Mommy’s Day Out
A small tea session with mothers (and mothers-to-be) to showcase and let them try our products. We also collaborated with other brands Touch R Us (children massage therapy) and Breathe Pilates (prenatal/postnatal pilates) and Juice Up (cold-pressed juices).
Fairaholics Booth
Targetted the affluent crowd by designing and setting up booth at Pasar Bella to increase brand awareness, give samples and promote sales.
In 3 months, we grew the brand’s social media presence to